Course: Bachelor of Design | Creative Direction & Styling Specialisation2019-08-12T12:25:00+10:00

Bachelor of Design

Creative Direction & Styling

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Bachelor of Design, Creative Direction & Styling, is for students who want to pursue a career as a highly skilled stylist. With a passion for style, and a creative mind full of visual ideas, Creative Direction & Styling students learn how to recognise, reinvent and define image for the fashion, events, food and interiors industries.

With recognised top level instruction and learning environments which invite experimentation and exploratory creative practice, our graduates are ready to begin their career as influencers, innovators, stylists and creative directors. 

Just some of the industry partners our students & alumni have had opportunities with:


Bachelor Of Design

Creative Direction & Styling

Creative Direction & Styling challenges a students’ ability to work in a multidisciplinary industry. Each study period has a focus on an area of creative direction including; visual merchandising, photography, fashion styling, food styling, editorial and moving image, graphic design, interior design & styling, event design and management and a signature project. Students are encouraged to develop their own ideas and experiment in producing a variety of visual outcomes, such as fashion editorials, viral videos, brand image and restyling proposals, digital, interactive and print advertising campaigns, and social media content.

The Creative Direction specialisation is underpinned by core graphic design principles and skills for the styling of people and spaces, photography and the presentation of ideas for magazine and publishing within print and digital formats. Graduates will have professionally developed their personal design philosophy, team leadership skills and the ability to creatively direct unique and innovative design outcomes.

This specialisation also covers key business skills including copywriting, PR and media planning, fashion production management, business planning, time management and budgeting. Cultural studies in the history of art, design, dress, fashion and lifestyle culture, provide the necessary skills to make a critical assessment of a brand or client.

Course Structure

The Bachelor of Design specialising in Creative Direction and Styling is based on six trimesters with five subjects taught in each trimester. It comprises of 18 core subjects and 12 specialisation subjects. To qualify for the award of the degree Bachelor of Design a candidate shall accrue and aggregate of 288 credit points, including satisfactory completion of all subjects.

Code Subject Credit points per subject
DC1 - 6 Design Contexts (Core Subject) 6 Credit Points
DD1 - 6 Digital Design (Core Subject) 6 Credit Points
ID1 - 6 Illustration for Design (Core Subject) 6 Credit Points
SD1 - 6 Styling Design Methods and Processes (Specialisation) 6 Credit Points
SW1 - 6 Styling Workshop (Specialisation) 24 Credit Points



Graduate Outcomes

Here are just some examples of career outcomes our Creative Direction & Styling graduates have continued into:

- Art Director

- Event Manager

- Creative Director

- Photographer

- Graphic Designer

- Stylist

- Influencer

- Magazine Editor

- Visual Merchandiser

- Social Media Manager

- Blog Director/ Editor

- Design Journalist

- Fashion Buyer

- Runway Coordinator

- Trend Forecaster

- Design Director

Campus & Facilities

With design-centric campuses in Melbourne and Sydney, Whitehouse students are provided with state-of-the-art facilities within each of their subjects. Exclusive access to digital resources, online trend-forecasting services, a specialist design library, student rooftop garden and fully-equipped photography studio.

Whitehouse is continuously updating and replenishing resources to ensure that students have extensive research support. Check out our campuses here.



Creative Direction & Styling Student

Melbourne Campus

The different subjects in the creative direction & styling course have pushed me to experiment. The wide breadth of the course subjects has definitely helped me figure out what I enjoy most and develop my own style. It’s been extremely beneficial to also gain inside knowledge from the teachers that are also currently working in the creative industry.